Henan Nanyang: The “Electricity Trinity” Drives Rural Revitalization

“In our efforts to refine the provision of power at the grassroots level, we’ve developed a ‘trinity’ of strategies. Leaning on these three pillars, we’ve crafted a network of precise services, infusing a robust impetus into the revitalization of rural areas.” This was explained by the marketing department head of the State Grid Zhenping County Power Supply Company to the writer on March 11, at the “Village Network Co-construction” power service kiosk in Yinying Village, Yangying Town, Zhenping County, Nanyang City, Henan Province.

In recent years, the State Grid Zhenping County Power Supply Company has consistently prioritized the enhancement of the business environment and the facilitation of rural revitalization as key mandates for its local power stations. Addressing the array of specialized industries within Zhenping County, such as jade carving, goldfish breeding, floral and strawberry cultivation, stone sculpture, automotive parts, and agricultural cooperatives, the company has offered tailored and expanded services. The “Village Network Co-construction” QR code, customer service WeChat groups, and power service kiosks have emerged as the trio of “magic weapons” for serving the local population and propelling rural revitalization, with continuous innovation in power service delivery.

“For electrical needs, you can easily spot the QR code at the entrance, scan it with your phone to schedule an appointment, and a specialist will come to your doorstep – it’s incredibly convenient,” said Mrs. Wang, a resident of Yanying Village, Houji Town, in conversation with the writer. The State Grid Zhenping County Power Supply Company is committed to popularizing the “Village Network Co-construction” QR code, having implemented it across all villages in the county. Residents can manage their electrical needs simply by scanning the code, thereby enhancing grid service standards and making electricity more accessible for the local community.

On the afternoon of March 10, Zhao Ning, the customer manager at Houji Central Power Supply Station, received a message through the Xiangzhai area customer service WeChat group: “Hello, this is Ding Zeheng, a goldfish breeder from Xiangzhai Village. There’s no power in my fish pond. Could someone please take a look?” Zhao Ning promptly reported the issue to the power station, and within 15 minutes, he and Hou Xishun, guided by safety officer Jia Yafei, arrived at Ding Zeheng’s home in a maintenance vehicle. After inspecting the pond’s electrical equipment, they identified and fixed an overloaded air switch, swiftly restoring power. Witnessing the oxygenator bubbling once more and the goldfish swimming actively, Ding Zeheng was elated.

The report indicates that to ensure timely communication with and service to customers, the State Grid Zhenping County Power Supply Company has established a WeChat group managed by customer managers for each power supply zone. In the event of a maintenance-related power outage, customer managers immediately inform the group, and they also regularly share tips on energy conservation and safe electricity use. Customers with electrical needs can directly reach out to the customer manager in the group, who will promptly assist.

“Considering the high demand for reliable power supply in our jurisdiction’s concentrated jade processing and live-streaming industries, we’ve targeted specific village groups to expand the ‘Village Network Co-construction’ power service kiosks, aiding the Zhenping jade industry’s leap from a hundred billion to a trillion-level market,” said Li Yang, director of the Shifo Temple Power Supply Station. To extend services further into rural areas and to farmers, the State Grid Zhenping County Power Supply Company has not only piloted the establishment of “Village Network Co-construction” power service kiosks but also advocated for their widespread adoption. Power stations select villages with strategic locations and thriving local enterprises to set up these kiosks, establish regulations, publicize the electricity application process, and ensure customer managers are on weekly duty. Village committee-appointed power liaison officers collaborate to conduct customer outreach and protect power infrastructure, ensuring prompt response to electrical needs within the community.

Now, by championing the “Village Network Co-construction” QR code, convenient WeChat groups, and power service kiosks, the State Grid Zhenping County Power Supply Company has bridged the final gap in serving the grassroots population and key industries. This acceleration of high-quality service delivery is a powerful catalyst for rural revitalization.(By Wang Zhong)